The Taylor Swift Effect: How the NFL Turned Popularity into Economic Value
The singer's presence in stadiums boosted sales, expanded the female audience, and generated around US$1 billion in media value for the league.
The singer's presence in stadiums boosted sales, expanded the female audience, and generated around US$1 billion in media value for the league.
LFU and Libra are seeking to end exclusivity barriers and bring complete Brazilian teams to EA Sports FC and eFootball.
After exports to the US fell due to tariffs, Mexico recorded historic growth in purchases of Brazilian beef.
Cadillac will debut in Formula 1 in 2026 with Pérez and Bottas, while 16 of the grid's 22 seats have already been decided and only six remain open.
At 102, Kokichi Akuzawa became the oldest person to climb Mount Fuji, overcoming health challenges and maintaining a rigorous training routine.
Snake Eater returns as a critically acclaimed remake, combining fidelity to the classic with technical advances and improved gameplay.
Brazil will feature new faces against Chile and Bolivia in the final two rounds of the 2026 World Cup qualifiers.
After U.S. sanctions, Alexandre de Moraes had a card blocked and faces financial and legal restrictions, while Brazilian banks are caught between domestic and foreign laws.
The experience lasted almost a full day and gave the mayor a firsthand sense of the invisibility, challenges, and solidarity encountered by homeless people in Criciúma.
As deepfakes advance, companies are becoming frequent targets of digital fraud that uses fake voices and faces to deceive employees and divert millions.
A new pixel-art beat 'em up, He-Man and the Masters of the Universe: Dragon Pearl of Destruction arrives in 2026 with retro action, classic heroes, and battles against Skeletor.
With a multimillion-dollar deal, Flamengo surpasses its TV revenue and secures the world's 12th-largest main sponsorship.


















